In the fast-paced world of today, the digital consumer is both demanding and articulate. He/she has the power to influence your brand image. To succeed in the digital marketplace, enterprises are leaving no stone unturned to ensure they are able to build long-term productive relationships with all their customers. In such a scenario, a holistic digital marketing solution becomes vital for a successful corporate strategy. Dot graffe comprehensive digital marketing solution helps enterprises engage with customers across various demographics and provides relevant feedback. We believe in influencing the opinions of customers and constantly strive to gain actionable insights.
DATA DRIVEN
MARKETING
INTERNET BASIC INTRODUCTION
- Introduction to SEO
- Internet
- How Search Engine Works
- Browser
- AutoFill Tool
- Http vs Https
- what are blogs
- Introduction to SEO
- Internet
- How Search Engine Works
- Browser
- AutoFill Tool
- Http vs Https
- what are blogs
SMO, SEM, SMM
- Knowledge about ( SMO Social Media Optimization)
- Account creation for SMO
- Promotion by SMO (Image)
- Promotion by SMO (Video)
- Online Video- content is king
- Social sharing, comments and reviews
- Promoting YouTube Videos
- URL Shortening Tools
- URL Builder
- Promoting a Brand on Google+
- Using Ads inside Videos
ON-PAGE OPTIMIZATION
- The Page Title
- Meta Descriptions & Meta Keywords
- Headings
- Word Tracker
- H1, H2, H3 Tags
- Anchor Text optimization
- HTML/W3C Validation
- Content Optimization
- HTML Code Optimization
- Bold Text
- Domain Names & Suggestions
- Canonical Tag
- Meta Tags
- Internal Link Building
- The Sitemap
- Server and Hosting Check
- Robots Meta Tag
- 301 Redirects
- 404 Error
- Duplicate content
- Text
- Image
- Video
- Html
- Stat Counter
- Google Analytics
- Meta tag Generator
TRAFFIC CAMPAIGNING
- Daily traffic generation tools
- Traffic Analysis
- Traffic monitoring
- Traffic Rotation
- Introduction about link building
- Introduction about google send box
- How to submit site maps
- Knowledge about google ad words
- Configuring of google AdSense
- Domain age
- Meta tag generation
- Wiki links
- Web 2.0
- Business Listing
- Video Submission
- PPT Submission
- PDF Submission
SEO RESEARCH & ANALYSIS
- Keyword and keyword analysis
- Keyword opportunity
- Competitors Website Analysis
- How to Choose Best Keywords
- Tools available for Keyword Research
- Business to business Keyword
- Content Research
- Content Guidelines
- Content Optimization
- Design & Layout
ADVANCE SEO TECHNIQUES
- Dynamic Site Optimization
- SEO For Ecommerce Site
- Htaccess File
- Google Panda Updates
- Google Pengiun Updates
SEO BASIC
- Page Rank and Alexa Rank
- SERP ( Search Engine Reslut Page )
- Search Engine Crawler
- Domain and Web Hosting
- Black hat Seo
- White hat Seo
- Google algorithm Updates
- Types of Website
- Types of Information
- Spider View
- Copyscape
- PingWebsite
- Importance of domain age.
- Selection of keyword or keyword analysis
- Title optimization
- Meta tag optimization
- SEO friendly design
- Content optimization
- Image Optimization
- Introduction about link building
- Introduction about google sandbox
- Introduction Robots.txt
- Interoduction Site map
- Canonical issue
- Case study
OFF-PAGE OPTIMIZATION
- Types of directory
- Search engine submission
- Directory Submission
- Practice of directory submission
- Knowledge about Social book marking
- Social book marking submission
- Report Verification
- Practice of Social book marking
- Practice with Auto fill tool
- Knowledge about classifieds and article writing
- Finding free classifieds
- Classifieds Posting
- Introduction to article submission
- Article writing
- Article Submission
- Introduction with yahoo answer
- practical’s with yahoo answer
